Mobile Music and Video

Whether consumers are shopping for downloadable episodes of their favorite TV shows or a Top-10 tune, demand for rich media content is growing faster than ever before. Consider that a high percentage of mobile phones now in circulation include an MP3 player and video functionality, it's no wonder that mobile messaging applications are now appearing that:

• Offer one-off and subscription shopping for music downloads
• Charge for individual music track downloads
• Cater to walk-by impulse buying of overheard music or glimpsed video

Mobile messaging offers a number of benefits in these markets:

• Simplified purchase - pay simply via Premium SMS or WAP, ensuring high conversion rates
• Profile and relationship building - better targeted promotion of similar products increases likelihood of repeat purchase

mBlox's reliable transaction network and global reach make us a favored messaging partner for profiting in this highly active market.