Products : Mobile Messaging : Non-Premium Short Code
mBlox Non-Premium Short Code
mBlox Non-Premium Short Codes provide a 2-way SMS messaging solution used to receive and send SMS text messages through a memorable short phone number or “short code.”
Short codes are easy to communicate to consumers and more memorable than long phone numbers; in the UK, short codes are a 5-digit number, such as 80408.
mBlox Non-Premium Short Codes can be used to enable an interactive direct response mechanism for any marketing/ad campaign or interactive service.
Consumers can interact with your brand by sending SMS requests to your short code, then respond instantly with an SMS reply to confirm and deliver your service.
Short codes are usually associated with so called “Premium SMS,” which are billable messages used to charge consumers for content. Since Premium SMS involves financial transactions, their usage is strictly regulated. mBlox Non-Premium Short Codes do not involve any financial transaction with consumers, therefore they are not subject to the same strict regulations and have a much simpler set-up process.
mBlox Non-Premium Short Codes can either be unique or shared:
- A unique short code offers your brand a dedicated number for all campaigns.
- A shared short code is faster to set-up and more cost-effective, but requires consumers to add a “keyword” in front of each SMS to direct the message to your specific service.
How mBlox Non-Premium Short Codes Work

The mBlox Non-Premium Short Code is an application-to-person (A2P) service for businesses that need to interact with their customers using the mobile channel. It works like a standard text message, linked to a memorable short code which is used to send and receive messages.
One connection to the mBlox platform provides connectivity to your consumers around the world. mBlox manages the complexities of multiple operator relationships and the associated technical, commercial, contractual and regulatory requirements so you can focus on your business.



